Connecting BC
Following BC's main social media channels is a great way to keep connected to campus life. Join us on BC Facebook, Instagram, TikTok, Twitter, LinkedIn, and YouTube—or take a deeper dive and explore the Humans of BC Facebook page and our literary blog, BC Bookmarks.
University Communications oversees all of these channels, as well as the Boston College Social Media Council for social media managers across campus, and the BC Social Media Fellows program for undergraduate contributors.
BC Social #Humblebrags
-
Music Video Goes Viral
The BC Marching Band and the Korean Student Association’s AEROdynamiK Dance Crew teamed up for their own rendition of “ON” by BTS, reinventing the band's annual collaboration performance. In the first half hour, the video was retweeted 860 times. Overall, the video was viewed almost 90,000 times with more than 4,500 shares and 124,000 likes across BC’s social media platforms.
-
The "Unprecedented" Year
Unprecedented. New normal. Pandemic. These are just a few of the terms that have become part of daily life in 2020. As Boston College strove to address the many challenges presented by the coronavirus, BC social media kept the University community informed with updates and information about new protocols, procedures, and efforts to keep the campus safe.
And, from faculty experts unpacking the ever-evolving news cycle to provide clarity and context, to stories of students, employees, and alumni reaching out to help those in need, BC social also highlighted that the true spirit of Boston College as a community of people for others perseveres.
-
Welcome #BC2022
Working with the Boston College Undergraduate Admission Office, the OUC social media, web, and videography teams welcome our admitted Eagles each year. For the Class of 2022, the result was magical, with a Harry Potter-themed welcome video that was viewed more than 350,000 times.
-
Top Account in Higher Ed
Recognition for BC social channels include being named first among the "The 13 Best College Facebook Pages" by Hubspot, cited among 10 university Twitter accounts "worth learning from" by a social media influencer, selected as a "suggested user" channel by Instagram, and highlighted by Boston.com and Boston Magazine. BC's Instagram account continues to add new engaging and interactive Stories to an already stellar photography feed. It saw the efforts pay off, reaching the milestone of 100,000 followers in 2020.
For Eagles, By Eagles
Boston College's Instagram has been ranked among the top accounts in the higher education. See what sets us apart.
Life on the Heights
Boston College launched its TikTok channel to showcase the amazing students, vibrant campus, and unique events at BC.
Social Media Directory
Official channels for Boston College schools, departments, and centers. Have changes or don't see your account? Register your channels.
| Boston College | Website | YouTube | TikTok | |||||
| Carroll School of Management | Website | YouTube | ||||||
| Connell School of Nursing | Website | |||||||
| Law School | Website | YouTube | TikTok | Blog | ||||
| Lynch School | Website | YouTube | ||||||
| School of Social Work | Website | YouTube | ||||||
| School of Theology & Ministry | Website | YouTube | Blog | |||||
| Woods College of Advancing Studies | Website | YouTube |
| Agape Latte | Website | YouTube | |||
| C21 Center | Website | YouTube | |||
| Campus Ministry | Website | YouTube | |||
| Center for Christian-Jewish Learning | Website | YouTube | |||
| Institute for Advanced Jesuit Studies | Website | ||||
| Portal to Jesuit Studies | Website |
| Boisi Center | Website | YouTube | |||||
| Canine Cognition Center | Website | ||||||
| Center for Christian-Jewish Learning | Website | YouTube | |||||
| Center for Corporate Citizenship | Website | Blog | |||||
| Center for Human Rights | Website | YouTube | |||||
| Center for International Higher Ed | Website | ||||||
| Center for Retirement Research | Website | YouTube | Blog | ||||
| Center for Social Innovation | Website | ||||||
| Center for Teaching Excellence | Website | ||||||
| Center for Work and Family | Website | YouTube | |||||
| CEO Club | Website | ||||||
| City Connects | Website | Blog | |||||
| Clough Center | Website | YouTube | |||||
| Corcoran Center | Website | ||||||
| Digital Scholarship Group | Website | ||||||
| Educational Resource Center | Website | ||||||
| Institute for the Liberal Arts | Website | ||||||
| Institute for Scientific Research | Website | ||||||
| Lowell Humanities Series | Website | ||||||
| Lonergan Institute | Website | Blog | |||||
| Lynch Ledership Academy | Website | ||||||
| Rappaport Center | Website | Blog | |||||
| Roche Center for Catholic Education | Website | ||||||
| Shea Center for Entrepreneurship | Website | ||||||
| TWIN-CS | Website | Blog | |||||
| Urban Catholic Teacher Corps | Website | ||||||
| Winston Center | Website |
Skills & Expertise
How do we know what's resonating with our followers? We know by testing new strategies and gathering detailed analytics on every post.
Good social media requires planning. We create a unique strategy for each platform, taking into account audience preferences and industry best practices.
Whether it's a photo and caption or 140 characters, we make sure our content looks good on every platform, and reaches the widest possible audience.
Our social channels are more than just places to share updates—they're a global extension of the BC community, and where you'll find us starting discussions and sharing memories.
See all those comments? We read every single one in order to better understand our followers and what makes them tick.
University Social Media
University Communications provides leadership, support, and training to the campus community regarding social media. It is also responsible for the maintenance and monitoring of the University's primary social media presences, which regularly post updates and news regarding Boston College and its community, and may be used as a platform to communicate important information in the event of a crisis.
Zanna Ollove
Social Media Manager
