Professor Tieying Yu’s research focuses on understanding firms' strategic decisions, and how these decisions affect interfirm rivalry and competitive advantages, especially in a multi-market competition context (i.e., when firms compete simultaneously against the same rivals in more than one market). She has conducted research in various domestic and global settings, including the airline, automotive, and pharmaceutical industries.
Prior to earning her Ph.D., Professor Yu worked as an asset manager at Bank of China and at Shanghai Pudong Development Bank. At the Carroll School she currently teaches the M.B.A. core courses Introduction to Strategic Management and Strategic Management.
