Faculty Directory

Pieter VanderWerf

Professor of the Practice


Business Analytics


Pieter VanderWerf is expert in the mathematical modeling of business problems. He has particular expertise in the construction products industry, but has performed work for a wide variety of corporations and organizations. Former clients include W.R. Grace & Co., BASF, PFB Corporation, The President’s Council on Environmental Quality, The U.S. Department of Housing and Urban Development, the Federal Emergency Management Agency, the National Association of Homebuilders, the National Ready Mixed Concrete Association, The National Concrete Masonry Association, and the United Brotherhood of Carpenters. His modeling expertise spans the major methods of business analytics, including Machine Learning, Optimization, and Simulation.

Selected Publications


  • “Advances in Cost-Effective Cement Reduction,” with Rodney W. Zubrod and Charles D. Welker, Proceedings of the 2008 Concrete Technology Forum, National Ready Mix Concrete Association, May 20-22, 2008, Denver, CO.
  •  “Meta-Analysis of the Impact of Research Methods on Findings of First-Mover Advantage,” with John F. Mahon, Management Science vol. 43 (1997) no. 11, pp. 1510-1519.
  • “A Model of Venture Creation in New Industries,” Entrepreneurship Theory and Practice, vol. 17 (1993).
  • “A Comparison of Methods and Sources for Obtaining Estimates of New Venture Performance,” with Candida G. Brush, Journal of Business Venturing, no. 7 (1992), pp. 157-170.
  • “Advancing Entrepreneurship Research with Precise Definition of the Unit of Analysis,” Entrepreneurship Theory and Practice, no. 7 (1991) no. 16.
  • “Explaining downstream innovation by commodity suppliers with expected innovation benefit,” Research Policy, vo. 21 (1992) no. 4, pp. 315-333.
  •  “Product tying and innovation in U.S. wire preparation equipment,” Research Policy, vol. 19 (1990) no. 1, pp. 83-96.


  • Concrete Systems for Homes and Low-Rise Construction.  New York:  McGraw-Hill, 2006.  With Ivan Panushev, Mark Nicholson, and Daniel Kokonowski.
  • Insulating Concrete Forms for Residential Design Construction.  New York:  McGraw-Hill, 1997.  With Stephen J. Feige, Paula Chammas, and Lionel Lemay.