Faculty Directory
Linda Court Salisbury
Associate Professor
Linda Court Salisbury
Contact
Fulton Hall 441
Telephone: 617-552-3142
Email: linda.salisbury@bc.edu
Education
- B.S., University at Albany
- M.S., Rensselaer Polytechnic Institute
- M.B.A., Rensselaer Polytechnic Institute
- Ph.D., University of Michigan
Research Interests
Consumer finance; financial vulnerability; choice modeling; decision-making; and public policy.
Expertise
- Decision Making & Decision Sciences
- Household Finance
- Marketing Science
Department
Publications
- Salisbury, Linda Court and Min Zhao (2020), “Active Choice Format and Minimum Payment Warnings in Credit Card Repayment Decisions,” Journal of Public Policy & Marketing, 39(3), 284-304.
- Mende, Martin, Linda Court Salisbury, Gergana Y. Nenkov, and Maura L. Scott (2020), “Improving Financial Inclusion through Communal Financial Orientation: How Financial Service Providers Can Better Engage Consumers in Banking Deserts,” Journal of Consumer Psychology, 30(2), 379-391.
- Flynn, Andrea Godfrey, Linda Court Salisbury, and Kathleen Seiders (2017), “Tell Us Again, How Satisfied Are You? The Influence of Recurring Post-Transaction Surveys on Purchase Behavior,” Journal of Service Research, 20(3), 292-305.
- Dellaert, Benedict G. C., Joffre Swait, Wiktor L. Adamowicz, Theo A. Arentze, Elizabeth E. Bruch, Elisabetta Cherchi, Caspar Chorus, Bas Donkers, Fred M. Feinberg, Anthony A. J. Marley, and Linda Court Salisbury (2017), “Individuals’ Decisions in the Presence of Multiple Goals,” Customer Needs and Solutions, forthcoming and available online, doi:10.1007/s40547-017-0071-1.
- Feinberg, Fred M., Linda Court Salisbury, and Yuanping Ying (2016), “When Random Assignment Is Not Enough: Accounting for Item Selectivity in Experimental Research,” Marketing Science, 35(6), 976-994.
- Salisbury, Linda Court and Gergana Y. Nenkov (2015), “Solving the Annuity Puzzle: The Role of Mortality Salience in Retirement Savings Decumulation Decisions,” Journal of Consumer Psychology, 26(3), 417-425.
- Salisbury, Linda Court (2014) “Minimum Payment Warnings and Information Disclosure Effects on Consumer Debt Repayment Decisions,” Journal of Public Policy & Marketing, 33(1), 49-64.
- Salisbury, Linda Court and Fred M. Feinberg (2012), “All Things Considered? The Role of Choice Set Formation in Choice Diversification,” Journal of Marketing Research, 49(June), 320-335.
- Daniel Navarro-Martinez, Linda Court Salisbury, Katherine N. Lemon, Neil Stewart, William J. Matthews, and Adam J. L. Harris (2011) “Minimum Required Payment and Supplemental Information Disclosure Effects on Consumer Debt Repayment Decisions,” Journal of Marketing Research, 48(November), S60-S77.
- Salisbury, Linda Court and Fred M. Feinberg (2010) “Alleviating the Constant Stochastic Variance Assumption in Decision Research: Theory, Measurement and Experimental Test,” Marketing Science, 29(1), 1-17
- (Lead article and featured discussion paper. Reprinted in, From Little's Law to Marketing Science: Essays in Honor of John D.C. Little (2016), John R. Hauser and Glen L. Urban, eds., MIT Press, Cambridge, MA.
- Salisbury, Linda Court and Fred M. Feinberg (2010) “Temporal Stochastic Inflation in Choice-Based Research,” Marketing Science, 29(1) 32-39.
- Salisbury, Linda Court and Fred M. Feinberg (2008) “Future Preference Uncertainty and Diversification: The Role of Temporal Stochastic Inflation,” Journal of Consumer Research, 35(2), 349-359.
- Anderson, Eugene W. and Linda Court Salisbury (2003), “The Formation of Market-Level Expectations and Its Covariates,” Journal of Consumer Research, 30(1), 115-124.
- Auh, Seigyoung, Linda Court Salisbury, and Michael D. Johnson (2003), “Order Effects in Customer Satisfaction Modeling,” Journal of Marketing Management, 19(3), 379-400.
Professional Activities
Before joining the Boston College faculty, Professor Salisbury taught at the University of Michigan and Xavier University in Cincinnati, Ohio. Prior to receiving her Ph.D., she worked in the consumer products, automotive, and management consulting industries.