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Virtual visitors to the University’s Office of Undergraduate Admission are now met with an enhanced, redesigned website that showcases the distinctive Boston College student experience.
“The key enhancement is presenting Boston College’s academic richness and mission through what I consider to be our most authentic voices: BC students,” said Office of Undergraduate Admission Director John Mahoney.
“We identified five messages we wanted to convey and then found students who could best articulate them. So, you’ll find five short videos on the themes of research opportunities, extracurricular involvement, Jesuit identity, community, and the value of a liberal arts education.”
The students highlighted are: Ian Roundtree, A&S ’13; Monica Chase, LSOE ’12; David Kete, A&S ’12; Kasey Jong, CSOM’15 and Scott Landay, CSOM ’12.
“Since we know prospective students are utilizing the web more and more to research colleges, I’m hopeful this new website will help to distinguish the Boston College experience in the minds of viewers,” said Mahoney.
“We are competing for the best students in the country with the best colleges in the country,” he added. “With the web, our print publications, and our campus programming, our challenge is to capture the richness and spirit that define Boston College, to set it apart from other formidable competitors.”
Mahoney credits the work of Office of Undergraduate Admission Senior assistant directors Marybeth Cheverie and Elizabeth Borge, who took the lead in developing the themes and identifying students for the website.
“We also could not have completed this project without the support of Brock Dilworth [senior associate director, web content] and Ravi Jain [lead digital media and web producer] in the Office of Marketing Communications. They interviewed the students, shot the films, and completely revamped the look of the Undergraduate Admission website.”