Faculty Directory

Matthew O'Hern

Associate Professor of the Practice

Department

Marketing

Biography

Matthew O’Hern is an Associate Professor of the Practice at Boston College’s Carroll School of Management. Prior to beginning his academic career, Dr. O’Hern gained professional experience working as an Area Director for Kaplan Educational Centers and as an International Project Manager working for Sandoz GmbH in Kundl, Austria. Prior to coming to Boston College, he held positions as an Assistant Professor of Marketing at the University of Oregon and at the University of New Hampshire, where he taught at the graduate and undergraduate levels. Dr. O’Hern has strong teaching interests in the areas of Marketing Fundamentals, Integrated Marketing Communications, and Digital Marketing. His primary research focus lies in the area of customer co-creation and his published papers explore the ways that users can generate value by actively participating in the new product development and service provision process.