Concentration & Academics

Business Analytics Concentration

Business Analytics draws upon a portfolio of methods and tools including statistics, forecasting, experimental design, data mining, and modeling to turn data into information and insights.

The objectives of the undergraduate concentration are to develop managers who:

  • possess a broad and deep understanding of theories and concepts in business analytics
  • are adept at data management and analysis
  • understand and utilize quantitative techniques for historical analysis, predictive analysis, modeling, and simulation
  • are capable of applying analytical skills and knowledge to address management problems across disciplines and industries


The growing analytics field includes descriptive, predictive, and prescriptive analytics:

  • Descriptive analytics helps organizations describe what has happened in their operating environment and includes gathering, organizing, tabulating, and communicating historical information: for example, how many online subscribers do we have?
  • Predictive analytics helps organizations understand what to do by uncovering relationships and associations in the available data, and uses techniques such as probability and forecasting to reveal the likelihood of outcomes: for example, does the number of online subscribers increase when we have banner advertising on search sites?
  • Prescriptive analytics is focused on understanding the causal effects that can be discerned from data sets, and strives to predict what will happen, given a particular course of action: for example, if we increase our banner advertising and provide one-click subscribing, how will the number of subscribers change?

 

To declare the Business Analytics concentration, see the form on the Undergraduate Advising page.

Courses for the Business Analytics concentration may be taken in any order, as long as prerequisites for individual classes are met. Up to one class from the concentration course list can be counted towards another concentration.

Courses

Required:

  • BZAN3385 Applied Statistical Modeling

 

Choose two of the following three:

  • ISYS3350 Data Management for Analytics and Applications
  • BZAN6604 Management Science
  • BZAN6607/ISYS3360 Machine Learning

 

Choose two electives from below:

  • ISYS2160 IOS/Swift Programming
  • ISYS2170 Physical Computing
  • BZAN3310 Sports Analytics
  • BZAN6605 Risk Analysis and Simulation
  • BZAN6614 Quality Management
  • ISYS6625 Geographic Information Systems
  • ISYS6641 Cybersecurity
  • ISYS6645 Data Visualization
  • ISYS6655 Introduction to Blockchain and its Business Applications 
  • ACCT6640 Dive, Dissect and Decide with Big Business Data
  • MFIN2270 Data Analytics in Finance
  • MKTG2153 Customer Research and Marketing Decisions 

 

For questions about the Business Analytics concentration, please contact Stephanie Jernigan.

Additional Resources

Please view our additional resources below for more information about the skills you'll gain from pursuing this concentration, careers in business analytics, or to access additional training materials.

Students are strongly encouraged to take additional courses from the above list.

Information Systems Concentration (ending with the Class of 2025)

Making up the largest portion of capital spending among U.S. corporations, information systems revolutionize industries, empower individuals and firms, and dramatically reduce costs. Because information systems are the lifeblood of the modern enterprise, we make sure our students can fulfill organizations’ needs for well-trained specialists and technology-savvy managers.

Our Information Systems Concentration provides undergraduate students with the knowledge and skills required to plan, develop, and deploy technology-based business solutions—both within organizations and for society at large.

Courses

All Carroll School students take:

  • ISYS1021 Digital Technologies: Strategy and Use

 

Students must choose one of the following programming courses:

  • ISYS2160 Intro to Programming Using Swift
  • ISYS2170 Physical Computing - Interactive Art, Robotics, and Tech for Good

 

The following two courses are required for the IS concentration: 

  • ISYS3350 Data Management for Analytics and Applications
  • ISYS4258 Systems Analysis and Design

 

ISYS students must choose one elective course from the following list:

  • ACCT6640 Dive, Dissect and Decide with Big Business Data
  • ISYS2255/BZAN2255 Managing Projects
  • ISYS2267 Technology and Culture
  • ISYS3178 Design Thinking and Strategy
  • ISYS3315 Management of Digital Innovation
  • ISYS3360 Machine Learning and Artificial Intelligence (fall)
  • ISYS6618/ACCT6618 Accounting Information Systems
  • ISYS6620 Marketing Information Analytics
  • ISYS6621/MKTG6621 Social Media and Digital Business
  • ISYS6625 Geographic Information Systems
  • ISYS6635 New Media Industries (spring)
  • ISYS6641 Cybersecurity Strategy and Management
  • ISYS6645 Data Visualization
  • ISYS6655 Business Applications of Blockchain (fall)
  • MFIN2270 Data Analytics in Finance

The Operations Management concentration provides students with knowledge of current issues in the Operations Management discipline. Intense competition in fast-paced global environments makes competencies in this field critical in both service and goods-producing organizations. This concentration is applicable to many industries and organizations, combining knowledge in business analytics, process design and analysis methods, project management, and operations management issues. The curriculum recognizes environmental, ethical, and social issues. The pedagogy entails lectures and discussions, case studies, field studies, and analytical modeling.

The objectives of the undergraduate concentration are to develop managers who:

  • possess a broad and deep understanding of theories and concepts in Operations Management
  • are capable of applying skills and knowledge to address management problems
  • understand and utilize quantitative and qualitative analysis in decision making
  • appreciate the role of operations in an organization and the interrelationships among functional areas
     

The Operations Management concentration builds upon the Carroll School of Management core, particularly complementing courses in statistics, organizational management, and economics. Our courses emphasize analysis and decision making and are explicitly designed to deliver the skills and knowledge required to successfully manage people, processes, and systems in today's competitive environment.

The concentration is designed to intersect with other functional disciplines, making Operations Management an excellent complement to other concentrations including Accounting, Business Analytics, Finance, Marketing, Information Systems, or Management & Leadership.

The following two courses are required for the concentration:

  • BZAN3375 Operations Strategy and Consulting (fall)
  • BZAN2255 Managing Projects (spring)

Also required are two of the following courses:

  • BZAN3304/BZAN6614 Quality Management (fall)
  • BZAN3310 Sports Analytics (fall)
  • BZAN3332 Supply Chain Management (spring)
  • BZAN3384 Predictive Analytics (fall/spring)
  • BZAN6604 Management Science (fall/spring)
  • BZAN6605 Risk Analysis & Simulation (spring)
  • BZAN6606 Forecasting Techniques (fall/spring/online)
  • BZAN6608 Pricing & Revenue Optimization (fall)

Students are strongly encouraged to take additional courses from the above list. 

To declare the Operations Management concentration, see the form on the Undergraduate Advising page.

Although there are no particular prerequisites needed in order to qualify for study abroad, the usual course prerequisites still apply. There is no limit to how many courses taken abroad will be allowed for major credit. If the courses are judged equivalent and if the proposed courses constitute a reasonable selection, major or elective credit will be given. After acceptance into a study abroad program the student should then see the department chair for course approvals before going abroad. Students must provide a copy of the syllabus and course description for approval.