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Carroll School of Management

Faculty Publications

Selected Recent Books and Articles in Leading Scholarly Journals

Forthcoming   2013    2012    2011    2010    2009    2008    2007

2009   

Katherine N. Lemon and Florian v. Wangenheim (2009). “The Reinforcing Effects of Loyalty Program Partnerships and Core Service Usage: A Longitudinal Analysis,” Journal of Service Research, 11(May). 357-370.

Henrik Hagtvedt and Vanessa M. Patrick (2009). “The Broad Embrace of Luxury: Hedonic Potential as a Driver of Brand Extendibility,” Journal of Consumer Psychology, 19 (4), 608-18.

Vanessa M. Patrick, Matthew Lancellotti, and Henrik Hagtvedt (2009). “Getting a Second Chance: The Influence of Inaction Regret on Future Purchase Opportunities,” Journal of the Academy of Marketing Science, 37 (2), 181-90. All three authors contributed equally.

Peter C. Verhoef, Katherine N. Lemon, A. Parasuraman, Anne Roggeveen, Leonard A. Schlesinger, Michael Tsiros (2009). “Customer Experience: Determinants and Dynamics,” Journal of Retailing Special Issue on Enhancing the Retail Customer Experience, 85 (March), 31-41.

Sterling A. Bone, Katherine N. Lemon, Katie A. Liljenquist, R. Bruce Money, and Kristen B. DeTienne (2009). “Fishing for Compliments and Complaints: The Influence of Solicited Customer Feedback and Company Acknowledgment on Customer Attitudes and Repatronage Behavior,” Marketing Science Institute Reports Working Paper Series, No. 09-113.

Kathleen Seiders (2009). “Understanding How Employees Understand Customers: A Commentary Essay,” Journal of Business Research, 62 (11), 1136-1138.

Abdul Ali and Kathleen Seiders (2009). “Entrepreneurial Marketing,” inThe Portable MBA in Entrepreneurship, 4th Edition (Bygrave and Zacharakis, editors), John Wiley & Sons, in press. Also, 3rd Edition (2004), 71-107.

Arch G. Woodside, Carol M. Megehee, and Alfred Ogle, Eds. (2009). “Perspectives on CrossCultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research,” in Advances in Culture, Tourism and Hospitality Research, Volume 3, Bingley: Emerald Publishing.

Mark Glynn and Arch G. Woodside (2009). Business-to-Business Brand Management, Bingley, UK: JAI Press, an Imprint of Emerald Group.

Ralph Perfetto and Arch G. Woodside (2009). “Extremely Frequent Behavior in Consumer Research: Theory and Empirical Evidence for Chronic Casino Gambling,” Journal of Gambling Studies, 25: 297–316.

Hugh M. Pattinson and Arch G. Woodside (2009). “Capturing and (Re)Interpreting Complexity in Multi-Firm Disruptive Product Innovations,” Journal of Business & Industrial Marketing, 24 (1), 61-76.

Arch G. Woodside and Marcia Sakai (2009). “Analyzing Performance Audit Reports of Destination Management Organizations’ Actions and Outcomes,” Journal of Travel & Tourism Marketing, 26, 303-329.

Drew Martin and Arch G. Woodside (2009). “Moving beyond pedagogy to andragogy: experimental learning exercises for tourism/hospitality executive training,” International Journal of Culture, Tourism, & Hospitality Research, 9 (4), 283 – 286.

Arch G. Woodside and Kathleen R. Ferris-Costa (2009). “Business-to-Business Marketing, Organizational Buying Behaviour, Interfirm Relationships and Network Behaviour,” in The Marketing Book, 6th Edition, M. J. Baker and S. J. Hart, Eds., Elsevier: Amsterdam, 121-139.

Drew Martin and Arch G. Woodside (2009). “Acculturation Marketing Theory and Practice: Content Evidence from Longitudinal Research on Foreign Actor’s Role Assimilation in Japanese Television Advertising,” in M. Gueldry (Ed.), Walk the Talk: Integrating Languages and Cultures for the Professions. Edwin Mellen Publishing: Lewiston, NY.

Arch G. Woodside (2009). “Applying Systems Thinking to Sustainable Golf Tourism,” Journal of Travel Research, 48 (2), 205-215.

Xuan Tran and Arch G. Woodside (2009). “How Unconscious Needs Influence Traveler's Interpretations and Preferences of Alternative Tours and Hotels,” in Arch G. Woodside, C. M. Megehee, & A. Ogle, Eds., Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research, Advances in Culture, Tourism and Hospitality Research, Volume 3, London: Emerald Publishing, 215-308.

Gerald E. Smith and Arch G. Woodside (2009). “Pricing Theory and Practice in Managing Business-to-Business Brands,” in Mark Glynn and Arch G. Woodside, Eds. Business-to-Business Brand Management, Bingley, UK: JAI Press, an Imprint of Emerald Group, 429-486.

Sylvia Von Wallpach and Arch G. Woodside (2009). “Enacted Internal Branding,” in Mark Glynn and Arch G. Woodside, Eds, Business-to-Business Brand Management, Bingley, UK: JAI Press, an Imprint of Emerald Group389-428.

Woonberg Na, Roger Marshall, and Arch G. Woodside (2009). “Decision System Analysis of Advertising Agency Decisions,” Qualitative Marketing Research, 12 (4), 153-170.

Arch G. Woodside and Marcia Sakai (2009). “Analyzing Performance Audit Reports of Destination Management Organizations’ Actions and Outcomes,” Journal of Travel & Tourism Marketing, 26 (3), 303-328.

Arch G. Woodside and Tim Ozcan (2009). “Customer Choices of Manufacturer versus Retailer Brands in Alternative Price and Usage Contexts,” Journal of Retailing & Consumer Services, 16, 100-108.

Arch G. Woodside and Carol M. Megehee (2009). “Travel Storytelling Theory and Practice,” Anatolia, 20 (1), 86-99.

Samir Gupta, Arch G. Woodside, Chris Dubelaar, & Don Bradmore (2009). “Diffusing Knowledge-Based Core Competencies for Leveraging Innovation Strategies,” Industrial Marketing Management, 38, 219-227.

Gergana Y. Nenkov, J. Jeffrey Inman, John S. Hulland, and Maureen Morrin (2009). “The Impact of Outcome Elaboration on Susceptibility to Contextual and Presentation Biases,” Journal of Marketing Research, 46 (December), 764-776.

Gergana Y. Nenkov, Deborah J. MacInnis, and Maureen Morrin (2009). “How Do Emotions Influence Saving Behavior,” Issue in Brief, Number 9-8, Chestnut Hill, MA: Center for Retirement Research at Boston College.

Gergana Y. Nenkov, Maureen Morrin, Barry Schwartz, Andrew Ward, and John Hulland (2009). “Re-Examination of Maximization: Psychometric Assessment and Derivation of a Short Form of the Maximization Scale,” in Advances in Consumer Research, Volume 36, eds. Ann L. McGill and Sharon Shavitt, 734-735, Duluth, MN : Association for Consumer Research.