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October 2016

October 2016
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Leading with ideas

 

WANTED: A DON’T-DO LIST

By Andy Boynton, John and Linda Powers Family Dean

 

At Boston College, we are embarking on a strategic planning process—which means of course we’re generating plenty of ideas about things to do in the next decade. We at the Carroll School of Management are serving up our share of items for the University’s grand To-Do list. But during one meeting, I stepped over to the wall-to-wall whiteboard in the dean’s conference room and wrote: “Ten-Year Don’t-Do List.” Read more from Dean Andy Boynton »

Min Zhao

Top stories

 

TALENTED TRIO JOIN THE CARROLL SCHOOL

Meet Associate Professor of Marketing Min Zhao (pictured), Assistant Professor of Marketing Sokiente (Tari) Dagogo-Jack, and Assistant Professor of Operations Management Yehua Wei, the Carroll School’s newest faculty. view slideshow »

 

LEARNING TO MANAGE FOR HUMAN GOOD

The Carroll School and the Morrissey College of Arts and Sciences last month launched Managing for Social Impact and the Public Good, an interdisciplinary studies program that represents the first wide-ranging curricular partnership between two Boston College schools. Co-directed by Carroll School Professor of Information Systems Mary Cronin and Professor of Theology Kenneth Himes, O.F.M., the program is offered in the Carroll School as a co-concentration. In the Morrissey College, it is an interdisciplinary minor. Read about the new co-concentration »

 

YOUNG ENTREPRENEURS VIE FOR $1 MILLION

As part of the Forbes Under 30 Summit, held in Boston this month, the Edmund H. Shea Jr. Center for Entrepreneurship and the Boston College School of Social Work’s Center for Social Innovation partnered with the $1 Million Change the World Competition. Faculty, students, alumni, and staff from the centers screened applicants in what Forbes calls the “greatest-ever competition for young entrepreneurs.” Read the Forbes coverage »

Kay Lemon

Awards and honors

 

The American Marketing Association named Accenture Professor of Marketing Katherine N. Lemon a 2016 fellow.

Michael G. Pratt, O’Connor Family Professor and Ph.D. director in the Management and Organization Department, won the 2016 Distinguished Scholar Award from the Managerial and Organizational Cognition Division of the Academy of Management.

Associate Professor of Accounting Billy Soo was appointed Vice Provost for Faculties at Boston College.

 

More faculty honors »

Allen Li

Faculty research

 

PLUSES FOR THIRD-PARTY PLATFORMS

Instagram users benefited when social-media giant Facebook bought the smaller platform, found Assistant Professor of Information Systems Zhuoxin (Allen) Li and a collaborator. Published in Management Science, their study also found that the merger had a positive spillover effect for other large third-party platforms, but a negative spillover effect for smaller ones. Read Li’s study »

 

A NEW LOOK FOR LOGOS: ANIMATED

Animated logos and other visual brand elements encourage “more favorable attitudes” toward dynamic companies, S. Adam Brasel, associate professor and chairperson of marketing, and Henrik Hagtvedt, associate professor of marketing, write in the September Journal of the Academy of Marketing Science. But animated branding is less successful for stable firms: “More favorable attitudes arise when the brand personality suggested by the animation is consistent with other brand cues, such as brand slogans.” Read more about animated logos »

 

THE DISTORTED EFFECT OF DEBT FINANCING

Associate Professor of Operations Management Jiří Chod’s recent paper in Management Science shows how debt financing can distort a retailer’s inventory decisions. But that distortion effect is mitigated when the financing is provided by a supplier who has access to actual order quantities before setting the credit terms. Read Chod's paper »

 

More faculty research »

Rankings

 

Bloomberg Businessweek ranked the Carroll School #3 in the country in its latest survey of “Best Undergraduate Business Schools.” View the ranking »

Ronnie Sadka

In the news

 

DON’T BELIEVE THE LACK OF HYPE

Chief executives misrepresent results in quarterly conference calls—and perhaps not in the way that investors would expect, according to research by a team including Ronnie Sadka, professor and chair of finance and Seidner Family Faculty Fellow. Forbes reported on the research, showing that executives even use a misleading tone of voice to lowball expectations. Sadka and collaborators speculate that executives may turn around and buy stocks at a price reflecting low expectations. Read the Forbes report »

 

BIG NAMES URGE LONGER-TERM FOCUS

When Warren Buffett, Jamie Dimon, and other corporate and finance heavyweights gathered over the summer to sign and release what they called commonsense principles regarding corporate governance, National Public Radio’s Marketplace tapped Professor of Accounting Amy Hutton for insight. These guidelines will serve as a credible stick that activist investors can use to prod managers to look beyond quarterly results, she said. Read the Marketplace report »

 

THE ENEMY IS US

When it comes to digital disruption, often “a company’s worst enemy isn’t an external market threat; it’s the company itself,” Associate Professor of Information Systems and McKiernan Family Faculty Fellow Gerald C. Kane told the Wall Street Journal. The broadsheet reported on a study Kane co-authored that points to corporate culture as a factor that holds back established companies from adopting digital innovations. Other challenges include talent acquisition and development, digital strategy development, and execution. Read the Wall Street Journal article »

 

More in the news »