ADBM 1052 Introduction to Organizational Behavior
ADBM105201 Syllabus - Prof. Donnellan
ADBM105202 - ONLINE - Masiello
To thrive in constantly transforming organizations, it is important to understand the factors which influence performance and satisfaction, and the dynamics critical to interacting with and managing others effectively. Reviews the major theories of management and considers how personality, motivation, communication, perception, group dynamics, leadership style and organizational culture affect productivity and personal and professional success.
ADBM 1052 01 Mon 6:15–9:15, Aug 28–Dec 11,
ADBM 1052 02 ONLINE ASYNCHRONOUS Aug 28–Dec 16,
FULLY ONLINE SECTION - Asynchronous. No days or times are specified; students must participate weekly per all communications and instructions from the professor, must adhere to course schedule, and submit all course work on time.
ADBM2235 Principles of Advertising
ADBM223501 Syllabus - Prof. Barrett
ADBM223502 Syllabus - Prof. Clarke
This course explores advertising as an institution in society, both as a marketing tool and as a communication process. Designed as a comprehensive view of the subject, the course includes such topics as advertising history, regulation, communication theory and practice, the role of advertising in the marketing mix, the organization of the advertising agency, marketing/advertising research, and the creative uses of various advertising media. Students will monitor advertising in various media, assess strategy, and participate in the formulation of an advertising campaign plan.
ADBM 2235 01 Mon 6:15–9:15, Aug 28–Dec 11,
ADBM 2235 02 HYBRID SECTION Thurs 6:15–9:15, Aug 31–Dec 14,
This is a hybrid section, which combines some in-person and some online class meetings. Refer to the course syllabus in Canvas and on the Woods College website for more detailed information.
ADBM 430001 Business Ethics
This is a hybrid course, which combines some in-person and some online class meetings. Refer to the course syllabus in Canvas and on the Woods College website for more detailed information.
If ethics are the moral principles that govern individual or group behavior, then business ethics involves how these principles are applied in the conduct of global business. This course examines the issues, theories, and real world practices of individual and corporate business ethics through a Jesuit Ignatian lens.
HYBRID, Mon 6:15–9:15, Aug 28–Dec 11, Neal Couture
ADBM 500101 Conflict Resolution: Negotiation Skills
Negotiation is a central process in decision-making and conflict resolution. This course examines the theory and practice of negotiation in a variety of contexts, including labor-management relations, buying and selling, mergers and acquisitions, civil liability suits, international diplomacy, and intra-organizational bargaining. Topics include target setting, concession making, power and influence, team management and negotiations, strategy and tactics and phases of competitive and cooperative
Wed 6:15–9:15, Aug 30–Dec 13, Katherine Lev and Trent Sevene
ADBM 500501 Leadership: Theory and Practice
NOTE - Restricted to students in the Management Certificate program.
Have you ever asked: what makes a great leader? If so, you join countless researchers and practitioners who have been trying to answer this for decades. Are leaders born? Are they bred? What distinguishes them? Course examines a number of theories, and provides a bedrock of leadership practice that can be readily transferred to many different organizations. Focus is on practical applications including an introduction to different leadership theories, case analysis, and hands-on experience with leadership instruments for both the individual and organizations.
Tues, 6:15–9:15, Aug 29–Dec 12, Eric Bean
ONLINE COURSE - MEETS ONLINE ON TUESDAYS
FULLY ONLINE COURSE - Synchronous - Day and time are specific; students must participate weekly per all communications and instructions from the professor, must adhere to course schedule, and submit all course work on time.
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