Office of Marketing Communications

Mission

The mission of the Office of Marketing Communications is to develop means whereby Boston College and its academic and executive units can convey the rich range of the University's animating ideas and strengths in teaching, scholarship, and service.


Activities

The activities of the Office of Marketing Communications include publishing, graphic design, photography, event development and management, Web design, marketing counsel, and strategic planning for units and programs of the University and for the University as a whole.

Representative products and programs in 2007-08 include:

Publishing: Boston College Magazine, the Undergraduate Admissions Bulletin, the Boston College Annual Report, student research publications, admissions materials for both undergraduate and graduate programs across the University.

Multimedia: University Events Calendar, Boston College Front Row, @BC Bulletin, @BC Web site, Webcam strategy, Student Events Bulletin, HTML e-mail strategy.

Special Events: Alumni in Residence, Writers Among Us, Massachusetts Foundation for the Humanities Symposium, Baldwin Awards, Church in the 21st Century's Catholic Politicians in the United States.

Features

@BC logo

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@BC
At BC is a homepage for multimedia productions that illuminate Boston College and address its institutional themes and concerns.
New Window Will Open  @BC Web site

 

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Boston College Magazine
Read the latest edition of Boston College Magazine (BCM).
New Window Will Open  BCM Web site

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BC Front Row
Sit in—virtually—on lectures, readings, and other Boston College cultural programs presented in streaming video.
New Window Will Open  BC Front Row Web site

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The OMC Portfolio
Take a look at the Office of Marketing Communications Portfolio for a sample of our recent work.
View our portfolio

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Marketing Communications Policy
A University policy on the definition of Marketing Communications at Boston College has been established through the Office of University Policies and Procedures.
New Window Will Open  Definition of Marketing Communications

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Boston College Graphic Identity System
Learn more about the graphic standards, typography, and use of the Boston College seal.
BC Graphic Identity System