Books and articles that matter
This contribution is by associate dean Jeffrey Ringuest
"A generation ago, quants turned finance upside down. Now they're mapping out ad campaigns and building new businesses from mountains of personal data." So declared a January 2006 BusinessWeek article: "Math Will Rock Your World." Now comes Ian Ayres's Super Crunchers: Why Thinking-By-Numbers Is the New Way to Be Smart (Bantam Books, 2007). read more »
Using Las Vegas as an unlikely venue, Associate Professor of Finance Jeffrey Pontiff has been "brilliant" in creating a distinctive and useful academic conference. read more »
Associate Professor of Information Systems John Gallaugher's "TechTrek" has won recognition from the Decision Sciences Institute for exposing graduates and undergraduates to the real world of high technology management. read more »
Quick service is not always what customers want. Assistant Professor of Marketing Elizabeth Miller and her colleagues conducted four experiments to measure the efficacy of "wait strategies" and reported their findings in the February 2008 issue of the Journal of Consumer Research. Efforts to be "customer-friendly" by minimizing consumer waiting periods can backfire and create customer anxiety, they found, when the waited-for event is a stressful one, such as a dentist appointment or a job interview. Moreover, all consumers are not alike when it comes to waiting for events they perceive as negative. Those adopting what the researchers call an "approach" coping strategy—seeking information and forming a plan—feel more stress when wait periods are short than consumers who employ "avoidance" strategies, such as trying not to think about the impending event. Read the Journal of Consumer Research article [pdf].
Below is a sampling of distinctions earned at the Carroll School of Management during the past two months.
- Boston College's Chief Executive Club is the top speakers forum of its type in the U.S. and number two in the world (the World Economic Forum is number one), according to a study of "five-star speaking forums" conducted by the global public relations firm Weber Shandwick. Read the Reuters story.
- Edward Kane, Cleary Professor of Finance, has been named the Midwest Finance Association's 2008 Distinguished Scholar. He will deliver a lecture, entitled "Central Banks and Decapitalized Institutions: The More Things Change, the More They Remain the Same," at the association's annual meeting in San Antonio on February 29. See the conference program.
- The Carroll School's MBA program viewbook won "silver" in the Council for Advancement and Support of Education's 2008 communications awards. See the viewbook [pdf]. See the awards list.
Having just returned from a ten-day trip in Asia, Glenn Tilton, CEO of United Airlines, on November 27 discussed "the realities of companies and economies competing in today's global marketplace." view video »
Raymond Offenheiser, president of Oxfam America, devoted his October 23 lecture to the importance of social values in organizational leadership. view video »
F. W. de Klerk, former president of South Africa and Nobel laureate, will speak at the Clough Colloquium on April 7.