Undergraduate Program
general management
Table of Contents
Undergraduate Program Description
Students choose to concentrate in this area for many reasons, but it is especially attractive to those students who are preparing for the management of a family business or for those who want a broad management background as preparation for law school.
The Undergraduate Associate Dean coordinates the General Management concentration.
Concentration in General Management
Choose two areas and meet the criteria specified by the departments. Usually, this involves one required course and a choice of an elective.
Note: Students who have elected another concentration within the Carroll School of Management as well as the General Management concentration must select areas different from their other CSOM concentration as they pursue General Management.
Accounting
Required Course:
- MA 301 Financial Accounting Standards and Theory I
Electives (choose one from the following):
- MA 302 Financial Accounting Standards and Theory II
- MA 307 Managerial Cost and Strategic Analysis
- MA 320 Accounting Information Systems
- MA 351 Financial Statement Analysis
Information Systems
Required Course:
- MI 157 Introduction to Programming in Management
Electives:
- MI 257 Database Systems and Applications
- MI 258 Systems Analysis and Design
Finance
Required Courses:
- MF 127 Corporate Finance
- MF 151 Investments
Electives:
- None
Marketing
Required Course:
- MK 253 Marketing Research or MK 256 Applied Marketing Management
Electives:
- MK 148 Services Marketing
- MK 152 Consumer Behavior
- MK 153 Retail and Wholesale Distribution
- MK 154 Communication and Promotion
- MK 157 Professional Selling and Sales Management
- MK 158 Product Planning and Strategy
- MK 161 Customer Relationship Management
- MK 168 International Marketing
- MK 170 Entrepreneurship
- MK 172 Marketing Ethics
- MK 253 Marketing Research
- MK 256 Applied Marketing Management
Management and Organization
Required Course:
- MB 127 Leadership
Electives:
- Choose one additional MB course other than MB 021, MB 031, MB 099, MB 100, or MB 127
Operations Management
Required Course:
- MD 375 Operations Strategy and Consulting
Electives:
- One from the approved list maintained by the Operations Department